The diamond market is undergoing profound change. As natural diamonds see their value plummet, lab-grown diamonds are emerging as an ethical, sustainable, and transparent alternative. This AGUAdeOR...
A symbol of love and transmission, gold has always fascinated. But did you know that its purity varies according to culture and use? Too malleable for everyday wear, 24-carat gold is rarely used in...
Abandoned diamond mines leave behind scarred landscapes, destroyed biodiversity, and forgotten communities. In response to this silent legacy, AGUAdeORO is committed to ethical and responsible jewe...
Long a symbol of eternity and prestige, the mining diamond hides a far less dazzling reality. Behind the industry's myth lie practices of artificial scarcity, human exploitation and devastating env...
More Than Love, AGUAdeORO's flagship campaign, celebrates ethical and universal love. Each piece of jewelry embodies the values of traceability, respect for the environment and social justice, whil...
The diamond market is being disrupted by the rise of laboratory-grown diamonds, particularly in China and the USA. De Beers' famous “A Diamond is Forever” slogan, created to support the industry, i...
Discover the troubling reality behind Colombian emeralds, where beauty is intertwined with exploitation. From the history of the "green war" to the precarious conditions faced by miners, the emeral...
As a matter of fact, it is not. Indeed, the gold has already been mined originally but we don’t know how, by whom, and where ! Did it support wars, money laundering or bribery ? And how were the mi...
Recycled gold, often touted as an eco-responsible alternative, conceals a deceptive reality. Due to its lack of traceability, it can come from unethical practices, including precarious working cond...